#### Case Study

# Cabinet Aluminum

[Medicines:\
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**2 Active Ingredients**\
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Formats:\
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**Tablets**\
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Capabilities:\
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**Clean Label, Flavors, Third-party Tested, Sustainable Packaging**\
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Channels:\
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**Online Marketplaces**](/content/case-studies/cabinet-aluminum/index.html)

###### Summary

#### Aluminum packaging for OTC designed for modern commerce — ~70% less plastic and built to perform in last-mile delivery.

###### Problem

#### In digital channels, packaging is the shelf. Legacy plastic bottles struggle to differentiate online while contributing to single-use plastic waste.

###### Solution

#### A retail-ready aluminum format that cuts plastic, holds up in delivery, and improves click-through and conversion.